From PR to Eternity

I interviewed Thibault Masson for my dissertation today. Thibault is the founder of an excellent French company named Fashion-Fox. Fashion Fox is a consultancy specialising in online marketing for fashion company's around the world.

Thibault helped answer about a million of my questions and gave some brilliant answers as well as an insight into the French blogosphere. This should help hugely when I consider language barriers and cultural differences that affect blogging.

He said that not all businesses should blog especially if they are, "Blogging about something that no one care about like the CEO's new hair cut." This ties in great with an article I have by Janet Street-Porter from the Independent called 'Just Blog Off!' about the uninteresting Waitrose blog written by the MD about his weight loss.

So I urge you to check out Fashion Fox. It's a great resource run by a great person! Also if you are interested in fashion, Thibault runs two fashion blogs Chaussure-femmes.com and Lingerie-Meets-Underwear.com

Labels: blog, blogging, david bowie, fashion fox, formby, france, janet street porter, just blog off, masson, matthew watson, not so chubby, public relations, the independent, thibault, waitrose


	About Me Matthew Watson is a consultant for Rainier PR, who blogs about his journey into the world of technology public relations. Matt's views and opinions are his own and do not represent those of his past, present or future employers. Archives April 2007 June 2007 July 2007 January 2008 February 2008 March 2008 April 2008 May 2008 June 2008 July 2008 August 2008 September 2008 October 2008 November 2008 December 2008 January 2009 My Links Facebook Flickr Linked In Twitter PR Blogs Drew Benvie Bryony Beynon Stuart Bruce Jöel Céré Simon Collister Brendan Cooper Stephen Davies Seth Godin Ian Green Jed Hallam Tom Harle Adam Lewis Tom Malcolm Ben Matthews Richard Millington Chris Norton Giles Shorthouse Natalie Smith Paul Stallard Philip Young PR Agencies Concept Communications Custard PR Lighthouse PR Mantra PR Rainier PR Loewy Group Blogs Earlin' Abuse IT PR Digital Lushes Spider Suse and the City The A to E: ePR eBook Wadds' Tech PR Other Links Caroline Rowe		FASHION. TURN TO THE LEFT. FASHION. I interviewed Thibault Masson for my dissertation today. Thibault is the founder of an excellent French company named Fashion-Fox. Fashion Fox is a consultancy specialising in online marketing for fashion company's around the world. Thibault helped answer about a million of my questions and gave some brilliant answers as well as an insight into the French blogosphere. This should help hugely when I consider language barriers and cultural differences that affect blogging. He said that not all businesses should blog especially if they are, "Blogging about something that no one care about like the CEO's new hair cut." This ties in great with an article I have by Janet Street-Porter from the Independent called 'Just Blog Off!' about the uninteresting Waitrose blog written by the MD about his weight loss. So I urge you to check out Fashion Fox. It's a great resource run by a great person! Also if you are interested in fashion, Thibault runs two fashion blogs Chaussure-femmes.com and Lingerie-Meets-Underwear.com Labels: blog, blogging, david bowie, fashion fox, formby, france, janet street porter, just blog off, masson, matthew watson, not so chubby, public relations, the independent, thibault, waitrose Posted by Matthew Watson on Friday, 7 March 2008. 0 Comments Links to this post

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